How To Conduct Competitor Analysis in Marketing Campaigns

When you’re launching your marketing campaign, it’s absolutely vital to get a feel for the competition. Competitor analysis in marketing can make all the difference in the success of your brand by letting you know what your competition is offering, what customers are looking for in services like yours, and how you can stand outContinue reading “How To Conduct Competitor Analysis in Marketing Campaigns”

Forming an Online Marketing Sales Funnel [Beginner’s Guide]

What if there were a tool to help you spend less time cultivating online sales leads and more time running your business? Better yet, what about finally achieving a healthy work-life balance and increasing online sales revenue? Forming an online marketing sales funnel is an effective way to smoothly and naturally convert leads into sales.Continue reading “Forming an Online Marketing Sales Funnel [Beginner’s Guide]”

A Guide To Setting Your Social Media Marketing Initiatives

Putting your business out there for the world to see can be intimidating, but to be successful, you’ll need to connect with your target audience effectively. Social media is the best way to do this, and setting your social media marketing initiatives is an essential part of that process. But where do you begin?  ThereContinue reading “A Guide To Setting Your Social Media Marketing Initiatives”

How Digital Marketing Helps To Improve Sales

David Ogilvy, the father of 20th-century advertising, once quipped, “if it doesn’t sell, it isn’t creative.” This same lesson can be applied to digital marketing today. Creativity strikes at the core of digital marketing and is the biggest challenge for small and big businesses when trying to generate sales. Put simply: digital marketing helps to improveContinue reading “How Digital Marketing Helps To Improve Sales”

How To Maximize Your Small Business Blog (5 Tips)

Excellent! You have analyzed the data, crunched the numbers, and concluded that a blog is undoubtedly a terrific strategy to enhance your ever-expanding business. Now that we know how beneficial it can be, let’s be sure to avoid the pitfalls and maximize effectiveness. Where do you go from here? It sounds like you need aContinue reading “How To Maximize Your Small Business Blog (5 Tips)”

Why You Need a Blog for Small Business Success (5 Reasons)

You’re well on your way to generating new business ideas for making money, increasing opportunity, and ensuring a secure income. You’ve heard that a blog for small business marketing can be rewarding but are skeptical about the impact it may have. I get it. It could be a risk, even if only a small one.Continue reading “Why You Need a Blog for Small Business Success (5 Reasons)”